76 percent of voters and 87 percent of opinion leaders think their utility should deploy more solar power.
More than three-quarters of voters across party lines want to see their electric utilities invest more in solar energy – the most favored form of electricity among those polled — and they want more action by the government to encourage the use of both large and small-scale solar power, according to fresh polling on people’s attitudes about energy.
The Global Strategy Group poll released at Solar Power International, illustrates solar energy’s widespread appeal among voters and national support for pro-solar policies, such as net metering and renewable portfolio standards.
“Democrats, Republicans and Independents all said, everything being equal, they would vote against a politician who opposed solar power,” said Solar Energy Industries Association (SEIA) president and CEO, Abigail Ross Hopper. “Politicians can take this to the bank – Americans will not stand for government or company policies that prevent them from accessing clean, renewable, job-producing, affordable power.”
According to the poll, more than 70 percent of registered voters support both net metering and renewable portfolio standards of at least 50 percent by 2030. Nine out of 10 respondents also said that their power company should not be able to stop them from using solar energy.
The polling revealed that the most convincing arguments for going solar are that it emits less pollution leading to lower health risks than other forms of energy, that it creates economic and job growth, and that solar prices are dropping substantially, making it affordable for all Americans.
Support for solar was particularly strong with younger voters, men, Hispanics and opinion leaders. The data shows that more education and awareness leads to more favorable opinions about solar across the board, emphasizing the need to increase education about solar energy. “The polling showed that the industry does have an opportunity to move the needle in its favor,” said Andrew Baumann, senior vice president of Global Strategies Group.
“The polling showed that the industry does have an opportunity to move the needle in its favor,” said Andrew Baumann, senior vice president of Global Strategies Group. “Whether it’s support for pro-solar policies, a desire to invest in solar, or an interest in taking actions to advancing solar deployment, people’s pro-solar opinions became stronger with better information.”
To read the Global Strategy Group poll findings, go to www.seia.org/thisiswhy.